Marketing Productivity Channel

Five Minute Friday: “Spend to Earn” – Tyler Nelson

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I talked with Tyler Nelson about how he needs to spend money to make money in his arbitrage business model. That’s a cool concept when you apply it to money, but how can spending more earn us more in the marketing role?

Three concepts came to mind when I was trying to figure out how to spend more to earn more. See what where I ended up…

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